AI Insights · Timothy · July 2024
Top Beauty Retail Apps on iOS in UAE: Q2 2024 Performance
In Q2 2024, leading beauty retail apps in the UAE showed varied performance metrics in downloads and active users, with some apps experiencing significant fluctuations.
In the second quarter of 2024, the top beauty retail applications on the iOS platform in the United Arab Emirates demonstrated diverse trends in downloads and active users. The data, sourced from Sensor Tower, provides a detailed look at the performance of these apps throughout the quarter.
Sephora UAE: Beauty,Make up saw a fluctuating trend in weekly downloads, starting with 4.7K in the first week of April and ending with 2.4K in the final week of June. Active users for the app remained relatively stable, averaging around 21K throughout the quarter, with minor dips and peaks.
باث&بودي وركس experienced a notable increase in weekly downloads mid-quarter, peaking at 3.0K in the week of April 15 and showing a general downward trend towards the end of June. Active users showed a similar pattern, with highs of 9.9K in early June and a gradual decline to 6.7K by the end of the quarter.
Nice one | نايس ون displayed a stable trend in weekly downloads, with a peak of 1.8K in the week of May 27. Active users fluctuated, starting with 5.3K at the beginning of April and dropping to 3.9K by the end of June.
LOOKFANTASTIC: Beauty & Makeup maintained a steady download rate, ranging from 531 to 961 downloads per week. Active users for the app were consistent, averaging around 2.4K throughout the quarter.
BEAUTY BAY recorded modest weekly downloads, peaking at 833 in the first week of April and fluctuating around 500 towards the end of June. Active users also showed minimal variation, averaging around 2K during the quarter.
These insights from Sensor Tower highlight the dynamic nature of the beauty retail app market in the UAE. For more detailed analytics and trends, visit Sensor Tower.